Extreme networking with workshops, training, talks, networking, parties, and ‘activation’ events
150+ table sessions matching you with the topics and people you care about.
Core audience: Platform & Data, Growth & Acquisition, Personalization, Experimentation, Growth Engineering
AGENDA SUMMARY
Location
Our center of gravity Is East Austin, Primary venue at Central Machine Works.
SUNDAY
Pre-pre party
Casual get together
MONDAY (19th)
AI workshop day (Optional, extra $)
8:30am - 4/5pm with two primary workshops
VIP moderator/speaker cocktail party
Official Party
open to all
TUESDAY 20th
Conference day 1
9am→11pm
- keynote talks
- networking table sessions
- AI poster session
- evening lightning talk session
- party
WEDNESDAY 21st
Conference day 2
- keynote talks
- networking table sessions
- AI poster session
- party
After Party
open to all
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We've designed the entire agenda to engage and connect you with peers:
- 80% in-house/brand-side attendance
- Workshops, Dinners, and Masterclass events based on core roles
- Thoughtful parties and activation events
- Talks by leading in-house practitioners
- 200+ round tables, matching you with the topic and people you care about
The Core Topics We’re Scoping:
Ring 1
The AI-Powered Growth Engine
For the Practitioners & Their Leaders:
AI FOR EXPERIMENTATION
Go beyond "using AI" and learn to build automated growth and experimentation workflows for efficiency gain. We'll showcase the real-world tools and tactics for applying AI across the entire lifecycle - from generating sharper insights at scale to automating analysis and accelerating your dev-test-learn loop.
Ring 2
Taming The
Black Box
For the Builders & Technical Strategists:
EXPERIMENTING ON AI
This is the frontier. How do you run rigorous experiments when the product is the AI? We're tackling the hard problems: testing non-deterministic systems, measuring the impact of LLM-powered features, and finding the right metrics when testing recommendation engines and other "black box" models.
Ring 3
The Ring-
master’s
View
For the Leaders and Change-Makers: EXPERIMENTING WITH AI
This is about strategy, governance, and ROI. Get pragmatic, business-focused frameworks for the big questions: How do you structure teams for AI innovation? How do you handle the ethics and reliability to protect your brand? And crucially, how do you measure the return on your AI investments?
Keynote Speakers
LightNing talks
Short talks on select, accepted, posters related to AI & Experimentation
Think academic poster session, but for the AI experimentation workflows practitioners are actively prototyping. Submit yours, we print and display it at Circus, and select authors get a lightning talk slot to walk the room through it.
MODERATORS
Topics you want to discuss. Hand - curated table sessions
Half of the event is designed for meeting people. We hand- curate whom you should meet.
You have very specific problems and goals. There are people who have the exact same goals, and have already figured it out. You should talk!
Circus Austin focuses on building authentic relationships and spending quality time with other like-minded people. Conferences can be great, but most people don’t go for the Powerpoint presentations.
And shared experiences unite people – making these relationships much stronger than a random encounter.
How we match you up with the right people?
We survey every attendee about what they’re working on, key goals, experience, and obstacles.
Based on what you tell us, we create many rounds of dedicated, moderated discussion table sessions, so people working on similar things get together and learn from each other.
This way you get to actually learn how something is done while becoming fast friends.
MODERATORS
Ready to
Join the
SHOW?
