Managing Director
Ben Labay
Ben combines years of academic and statistics training with customer experience and UX knowledge to help our team run programs for companies around the world. Clients include ADP, Native, Codecademy, and National Bankcard.
COO
Katie Kelly
Katie managers Speero’s marketing activities across a range of channels, as well as sales in our UK and
Asia-Pacific region. She brings over eleven years' experience in marketing, working for many agencies and start-ups, as well as household brands such as Jack Daniels, Durex, Matalan, & Benefit Cosmetics. She’s worn many hats over the years—from operations and marketing to consulting and product roles. Katie writes for a number of publications including Econsultancy, and Internet Retailing.
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CTO
Silver Ringvee
Silver is experienced in auditing and improving advanced digital analytics implementations, running testing and personalization programs at scale and building systems that collect, transform, store, analyze and report on terabytes of data. Clients include Codecademy, MongoDB, BitDefender, and Philips.
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Director of Client Services
Annika Thompson
Annika has been doing digital marketing and optimization since 2012. She brings in-house experience from start-ups to FTSE 100 corporations. Using research skills gained from her master’s degree she tackles complex client problems. Clients include Native, Codecademy, Charles Tyrwhitt, and TeeSpring.
Director of Product
Edgar Spongolts
Edgar has more than a decade of experience running various companies. All of this experience is applied to crafting CX optimization strategies that maximize the value gained from experimentation. Edgar was awarded the CRO Practitioner of the Year title in 2020 for his client work at Speero. Clients include Admiral, ADP, GoApe, and eBay.
Senior Experimentation Strategist
Haley Carpenter
Haley has a wide range of experience from user research to building and running experimentation programs. She is passionate about helping clients break down complex problems and find where the biggest opportunities lie. She’s a CXL Certified Optimizer, Adobe Analytics certified, and Google Analytics certified. Clients include Vitamix, Olaplex, Procore, Toast, and Parkmobile.
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Experimentation Strategist
Emma Travis
Emma has been working in UX and conversion rate optimization for 10 years. With a background in behavioral research, she is passionate about analyzing user behavior and helping businesses unlock the growth opportunity in truly understanding their users. Emma also has experience building and developing optimization teams, processes, and cultures, most recently at one of the UK’s fastest-growing airlines. Clients include Jabra, Carphone Warehouse, Irwin Mitchell, and First Direct.
Experimentation Strategist
Paul Randall
Paul has used a design thinking mindset to enhance customer experiences for over eight years. His empathy for customer behavior comes from conducting hundreds of usability studies and experiments. Clients include Screwfix, Clarks, Maximuscle, and Flogas.
Project Manager
Carlos Trujillo
Carlos has over eight years of experience working in online marketing and mass media. As an agency founder, he has led projects on web development and conversion optimization for more than 80 brands in multiple regions and verticals. This has provided him with broad expertise in e-commerce operations, customer acquisition, digital psychology, and data analysis that let him contribute to driving innovation that delivers more profits.
Project Manager
Shawn David
Shawn has been developing websites, applications and systems since 1996. Shawn founded a development and marketing firm in 2011 focusing on small business needs. He adds to Speero a breadth of experience and knowledge of web development, online marketing/SEO and systems design. Shawn uses his BS in Systems Engineering and PMP certification in all aspects of the research and experiment processes used in the customer experience optimization done at Speero.
Experimentation Strategist
Gertrud Vahtra
Gertrud is passionate about merging quantitative and qualitative data to get insights into customer behaviors, motivations, and pain points. She was named Young CRO of the Year 2020 and brings a true sense of curiosity and care to all her work. Clients include Bitcasino, MongoDB, BitDefender, and Charles Tyrwhitt.
Project Manager
Eeva-Liisa Puidet
Eeva-Liisa works as a project manager for clients based all over the globe, such as OutSystems, FlexJobs and Ambient Lounge. Eeva-Liisa has gained an applied higher education qualification in project management and a postgraduate degree in digital marketing. Her previous experience includes working as a marketing specialist for media houses to professional services companies such as Deloitte. Eeva-Liisa loves digging into how and why companies do what they do and finding how to make the customer experience as intuitive and clear as possible.
Project Manager
Kairi Liibak
Kairi has an international digital marketing background from managing PPC programs to creating and analyzing digital media strategies. She's passionate about driving business growth opportunities through customer-centric user experience.
Senior Developer
Mihkel Saariste
Mihkel has more than 7 years of experience in full-stack web development, with a particular focus on front-end development. He has expanded his knowledge into implementing and customizing martech solutions too. Mihkel has built over 300 A/B tests using industry-leading tools such as Optimizely, VWO, Google Optimize, Sitespect, Adobe Target, and more.
Senior Developer
Mate Varju
Mate is a front-end developer with experience in a wide range of technologies. He’s determined to find the optimal solution to any client needs with a special focus on delivering a more enjoyable user experience. He’s applied his skills to various fields, including airfleet management and manufacturing industry, before joining Speero in 2019.
Developer
Ferenc Szonyi
Ferenc has many years of programming experience and works on a daily basis with leading customer optimization platforms such as Google Optimize, Optimizely, Sitespect, VWO, PageSense, and more. In the past, he worked with many startups and entrepreneurs to bring their visions to life through programming.
Developer
Levente Kiss
Levente had been developing A/B tests for Speero since 2020, using tools such as Google Optimize, Adobe Target, Convert, Optimizely, VWO, and SiteSpect. He is always on the lookout for new technologies and developments in the field of front-end development, both to deliver the best possible experience and expand his own knowledge base.
DevOps Engineer
David Rimmel
David started out as Quality Assurance Specialist, and over the years has acquired a lot of experience with different types of experiments using every kind of testing platform. David is always looking to extend his knowledge and now also helps perform Google Analytics Health Checks and Test Bandwidth Calculations for our clients.
Design Lead
László Zagyva
László has been with Speero from the very beginning. He originally studied at the Hungarian Academy of Arts, and then worked as a designer for various companies and institutions before joining Speero back in 2011. László works on managing Speero’s visual identity, test designs, and conducting brand and UI audits. He has developed many of our internal processes and models for improving the design and user experience for businesses.
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