Experimentation Maturity Program Reports 2025
- Explore what 150+ experimentation teams said about their KPIs, goals, incentives, and issues in their strategy and culture.
- Learn how to fix situations when you're duplicating tests, don't know your targets, run in silos, can't find resources, and more.
- Gain a leadership-level perspective on your organization's experimentation maturity, unlocking actionable insights for bigger business growth.
This year, for our 4th addition we created 4 different reports, one for each experimentation program pillar. This will allow us to update and refine each, and to create targeted audits such as a tooling and data capabilities audit.