Emma Travis, Director of Research at Speero, has worked in UX research and experimentation since 2012. She specializes in building and leading research teams that shape product strategy through discovery and in-market testing. Early in her career, she planned and moderated over 500 hours of lab-based, cross-device user research at SimpleUsability, and she has since led experimentation strategy at Speero for clients across multiple sectors. LinkedIn
Experimentation / CRO
Experimentation and Testing Programs acknowledge that the future is uncertain. These programs focus on getting better data to product and marketing teams to make better decisions.
Research & Strategy
We believe that research is an integral part of experimentation. Our research projects aim to identify optimization opportunities by uncovering what really matters to your website users and customers.
Data and Analytics
90% of the analytics setups we’ve seen are critically flawed. Our data analytics audit services give you the confidence to make better decisions with data you can trust.
.svg)
