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“I love how proactive the Speero team was. It was the only time in my ecommerce life cycle that I wasn't leading the ship and running the show in terms of strategy”.
Running controlled experiments (A/B tests) is the most trustworthy way to mitigate risk and ensure you provide the best possible user experience for your customers while scaling your business.
The problem is that most of what you’ll hear out there about ‘CRO’ is short-sighted and naive. Solely focusing on increasing conversion rates might turn your website into a casino and negatively affect your LTV (customer’s lifetime value).
Not to mention how easy it is to misinterpret test results and move in the wrong direction when not taking statistics and testing foundations seriously.
By understanding your business and your target audience in detail through systematic research & experimentation, we help you achieve sustainable growth by leveraging multiple areas of opportunity.
This holistic approach ensures we not only increase your conversion rates, but also your AOV, Revenue per Visitor, Subscription take rate, Retention rates, LTV, and ultimately your business’ profitability.
Different ways how you can drive business growth with the same traffic volume through on-site optimization.
Turn more visitors into customers
Get buyers to increase their order value
Encourage customers to buy repeatedly
Nudge visitors towards buying key products
Our team is big enough to work with enterprise businesses, and small enough to really care. Partnering with Speero means you’ll get the best experimentation, optimization, data, and design folks in the industry to help grow your business.
We get to know your audience in detail to uncover key growth opportunities by leveraging the ResearchXL framework.
Our experienced UX/UI team designs on-brand solutions to be tested against your current experiences.
We code your experiments with professional standards (spoiler: we won’t use a visual editor), freeing up your in-house dev workforce.
We take QA very seriously. Our full-time QA squad ensures the tests work perfectly fine before setting them live.
Once a test is concluded, we analyze the collected data points and provide you with a scorecard and a recommended action.
Testing random things here and there will rarely “move the needle”. A dedicated strategist will make sure your testing roadmap is aligned with overarching business goals.
Having trustworthy data is step zero in your optimization endeavors. We’ll make sure you have a reliable measurement setup before running any experiments.
A CRO program is as effective as the processes behind it. A program manager will ensure progress is made as expected and a solid knowledge base is maintained over time.
You and your team will increase your know-how with every new experiment we launch. As CXL’s founders and instructors, we know a thing or two about teaching the craft.
✔ We always try to max test velocity
✔ Full CRO squad
✔ Shared Slack channel
✔ Monthly user research
✔ Custom reporting & automation
✔ Knowledge database
✔ UX research
✔ CRO audits
✔ Data and Tooling setups
✔ Consulting & Workshops
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