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Experimentation / CRO

Experimentation and Testing Programs acknowledge that the future is uncertain. These programs focus on getting better data to product and marketing teams to make better decisions.

Full service experimentation program »Experimentation Maturity Audit »Conversion Rate Optimization »Customer Experience Optimization »Hiring Support »ROI Benchmark Analysis »SaaS Pricing Pages »

Research & Strategy

We believe that research is an integral part of experimentation. Our research projects aim to identify optimization opportunities by uncovering what really matters to your website users and customers.

CRO Strategy Research »Quick UX Audit »ICP Research »Acquisition Strategy Research »B2B Message Testing »Design Services »

Data and Analytics

90% of the analytics setups we’ve seen are critically flawed. Our data analytics audit services give you the confidence to make better decisions with data you can trust.

Analytics Audit »Data Warehousing  »GA4 Transition »ROI Benchmark Analysis »

XOS Happy Hour

Public building of “Experimentation Operating Systems” XOS, tools, AI, artifact+assets giveaways, and a lot more
‍
1 per month AMA with Speero's X-ops team and guests every 19th of the month.
Sign up for the event
19th April 2025, 16PM CET: AMA With

Ben Labay

CEO, Speero

Michael Aagaard

Senior CRO Consultant

Rand Owens

VP of Marketing, Nostra

Get answers to questions like:

  • What are my ops standards, governance, automations, language, comms etc?
  • How might I connect my work and org strategy together? Link inputs to outputs to outcomes?
  • How might I double velocity with the same headcount?
  • How to maintain standards of a ‘data dictionary’ for metrics, audiences, analysis etc?
  • How to do program-level reporting (across tests) to prove out ROI at different levels?
  • What are the biggest mistakes teams make when implementing experimentation systems?
  • How does AI fit into an XOS? What parts of experimentation can (or should) be automated?
USA Office
14205 N Mo Pac Expy
Ste 570 PMB 789007
Austin, Texas
78728-6529
USA
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Telliskivi 60a/3,
Tallinn,
10149
Estonia
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