Gertrud is passionate about merging quantitative and qualitative data to get insights into customer behaviors, motivations, and pain points. She was named Young CRO of the Year 2020 and brings a true sense of curiosity and care to all her work. Clients include Bitcasino, MongoDB, BitDefender, and Charles Tyrwhitt.
Experimentation / CRO
Experimentation and Testing Programs acknowledge that the future is uncertain. These programs focus on getting better data to product and marketing teams to make better decisions.
UX Research
We believe that research is an integral part of experimentation. Our research projects aim to identify optimization opportunities by uncovering what really matters to your website users and customers.
Data and Analytics
90% of the analytics setups we’ve seen are critically flawed. Our data analytics audit services give you the confidence to make better decisions with data you can trust.
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