Experimentation / CRO

Experimentation and Testing Programs acknowledge that the future is uncertain. These programs focus on getting better data to product and marketing teams to make better decisions.

Research & Strategy

We believe that research is an integral part of experimentation. Our research projects aim to identify optimization opportunities by uncovering what really matters to your website users and customers.

Data and Analytics

90% of the analytics setups we’ve seen are critically flawed. Our data analytics audit services give you the confidence to make better decisions with data you can trust.

Speero Sideshow: for People Who Ship Smarter

Join Speero’s Ben Labay & Jonny Longden

As they unpack what’s new in growth experimentation, engineering,
and UX research. Live every week. Recorded for your feed.

On Sideshow:

July 10th, 12:30am - 13:30pm EST

Join Live

Enterprise Experimentation Operating Systems

Paul Davidson  Sr Product Manager @Expedia

June 27th, 11:30am - 12:30pm EST

Beyond the Button – Growth Experimentation at Inuit

Makram Mansour Principal Product Manager @Intuit

What’s Sideshow?

  • Weekly convos with operators, strategists, or leaders in experimentation, research, or growth
  • What’s working now, where is our industry going, AI? Cutting edge?
  • Recorded live, the vibe is smart and curious — not overproduced or formal
  • New episode drops every [weekday] — catch it live or subscribe anywhere you get your podcasts
  • Live Q&A — ask your questions in real-time, be a part of the convo

Segment Structure

  • “What’s in the Tent?” – quick-fire trends, hot takes, and tactical gems
  • Main Act – guest interview, spotlighting work in experimentation, engineering, or growth
  • Lab Notes – experiments tested or insights learned
  • Open Mic – live audience Q&A
  • Aftershow Drop – get the episode in your podcast feed